Terms of service
These Terms & Conditions will be effective from 6th July 2025 (“Effective Date”) and were last updated 6th July 2025.
PREAMBLE
Seraphic Lifestyle Private Limited (“Cravings” or “Company”) is committed to fostering a transparent, and customer-first environment in all aspects of its digital commerce and stakeholder engagement. These Terms and Conditions (“Terms”) govern access to and use of www.giveintothecravings.com (“Website”/ “Platform”), which offers curated lifestyle products under the Cravings brand. All Customers, Users, and Visitors (hereinafter “Users”) are bound by these Terms upon accessing the Website or availing any services.
These Terms ensure contractual clarity, define user obligations, and secure the Company’s intellectual property, digital infrastructure, and transaction processes. The Company adopts a zero-tolerance approach towards policy violations, misuse of platform features, or abusive conduct. These Terms establish a structured mechanism to promote user safety, and seamless platform usage across all interactions.
WHEREAS
A. Cravings is a consumer-facing fashion and lifestyle platform operating in the Indian e-commerce ecosystem, committed to consumer protection, data privacy, and responsible conduct;
B. The Company recognizes the importance of safeguarding consumer rights, protecting digital infrastructure, and enforcing user accountability in accordance with legal and commercial norms;
C. This document sets out the unified and binding Terms that govern the conduct, rights, and obligations of Users when engaging with the Website, its features, services, and related communications;
NOW THEREFORE Cravings hereby adopts these Terms and Conditions to provide a lawful, equitable, and trustworthy digital experience for its Users, and to formally articulate the operational, legal, and commercial terms applicable to all Platform usage.
1. DEFINITIONS AND INTERPREATION
1.1. Definitions : In this Policy (including the recitals above hereto), except where the context otherwise requires, the following words and expressions shall bear the meaning assigned to them below:
a) “User” or “Customer” shall mean any individual or legal entity that accesses the Website, creates an account, places an order, subscribes to notifications, interacts with customer support, or otherwise uses any part of the Website or services offered by the Company.
b) “Website”/ ”Platform” shall mean the Company’s digital platform located at www.giveintothecravings.com, including all subdomains, mobile versions, mobile/ web applications, and interfaces owned or operated by the Company.
c) “Products” or “Goods” shall mean all lifestyle and fashion merchandise, including but not limited to T-shirts, shirts, pants, etc., displayed and sold via the Website or any other authorized platform of the Company.
d) “Account” shall mean the registered digital profile of the User on the Website, which may store contact information, past orders, saved addresses, promo codes, and communication preferences.
e) “Policies” shall collectively mean the Refund & Exchange Policy, Privacy Policy, Shipping Policy, and any other formal policy documents adopted and published by the Company that govern specific processes or practices.
f) “Promo Code” or “Credit Note” shall mean a non-transferable, single-use alphanumeric code (issued to a User in lieu of a refund on account of a product return), which may be used to make a future purchase on the Website under the terms of the Refund & Exchange Policy.
g) “Third-Party Logistics Provider” or “Shipping Partner” shall mean any independent delivery aggregator or courier service, including but not limited to Nimbuspost, engaged by the Company for the shipment, transit, and delivery of Products.
h) “Force Majeure” shall mean any event beyond the reasonable control of the Company, including but not limited to acts of God, war, fire, natural disasters, pandemics, cyberattacks, government restrictions, strikes, or service disruptions, which prevent performance of obligations under these Terms.
i) “Applicable Law” shall mean any statute, regulation, notification, ordinance, rule, judgment, order, decree, or directive enacted by any competent authority in India having the force of law.
j) “Misuse” shall mean any activity by the User that violates the Acceptable Use Policy under Clause 5, including hacking, impersonation, content scraping, spam, infringement of intellectual property, or any other prohibited conduct.
k) “Cravings Team” shall include all full-time, part-time, temporary, probationary, contractual employees, interns, consultants, and authorized third-party service providers acting under the Company’s direction.
l) “Territory” shall mean Republic Of India.
1.2. Interpretation
a) In addition to the terms defined above, certain terms may be defined elsewhere in this Policy, and wherever such terms are used, they shall have the meaning assigned to them.
b) Section headings are for convenience only and shall not affect the construction or interpretation of any provision of this Policy.
c) References to sections or annexures are, unless the context otherwise requires, references to sections or annexures of this Policy.
d) Where a word or phrase is defined, other parts of speech and grammatical forms and the cognate variations of that word or phrase will have corresponding meanings
e) Words denoting singular shall include the plural and vice versa, and words denoting any gender shall include all genders unless the context otherwise requires.
f) The terms “hereof”, “herein”, “hereto” and derivative or similar words refer to this entire Policy or specified Sections of this Policy, as the case may be.
g) All references to this Policy shall include any amendments or updates to this Policy, as approved by the Compliance Officer or the designated authority from time to time.
2. PURPOSE
a) The purpose of these Terms and Conditions is to define and regulate the legal relationship between “Cravings”/ “Company” and the Users of its Website. These Terms aim to ensure transparency, and contractual certainty in all aspects of digital engagement, including browsing, ordering, payments, returns, communications, and the use of intellectual property.
b) This document serves as a binding agreement that sets out the obligations, rights, and remedies available to both Users and the Company. It reflects the Company’s commitment to operating in accordance with prevailing Indian laws. These Terms also ensure alignment with the internal policies of the Company, including its Privacy Policy, Refund & Exchange Policy, and Shipping Policy, which are incorporated herein by reference.
c) In the event of any inconsistency between these Terms and any other internal policies, statements, or communications of the Company, the provisions of these Terms shall prevail to the extent of such inconsistency in matters relating to the access, use, or operation of the Website, user conduct, product transactions, digital services, and related legal disclaimers. However, in respect of domain-specific issues—such as privacy, refunds, shipping, or data security—the respective standalone policies (e.g., Privacy Policy, Refund & Exchange Policy, or Shipping Policy) shall apply and override these Terms solely to the extent of such inconsistency.
3. ELIGIBILITY TO CONTRACT
a) By accessing the Website, placing an order, registering for an account, or otherwise engaging with the services provided by Cravings, the User represents and warrants that they are legally competent to contract under Section 11 of the Indian Contract Act, 1872. Specifically, the User affirms that they have attained the age of 18 years, are of sound mind, and are not disqualified from contracting by any law to which they are subject.
b) The Company does not knowingly collect personal data or enter into contracts with minors (i.e., individuals under the age of 18) without verifiable parental or guardian consent. The Company reserves the right to restrict, suspend, or terminate access to any User found to be in violation of this clause or who misrepresents their legal eligibility to engage with the Website.
4. USER ACCOUNT TERMS
a) By creating and maintaining a User Account on the Website, the User agrees to provide accurate, complete, and current information and to promptly update such information as necessary to ensure its accuracy and completeness at all times.
b) The User is solely responsible for maintaining the confidentiality and security of their User Account credentials, including the associated username, password, OTP codes, and linked mobile number or email address. The Company shall not be liable for any loss or damage arising from unauthorized access, misuse, or compromise of the User Account credentials due to the User’s negligence or failure to secure their access. The User agrees to notify the Company immediately at ordersupport@giveintothecravings.com in the event of any actual or suspected unauthorized use of their User Account.
c) Each User Account is personal and non-transferable. Users shall not create or operate multiple User Accounts to circumvent platform policies, misuse promotional offers, or engage in any fraudulent behavior. The Company reserves the right to suspend, deactivate, or terminate any User Account that is found to be in violation of these Terms or is suspected to be involved in suspicious or unlawful activity.
d) The Company also reserves the right to restrict User Account functionalities or require identity verification in accordance with its internal fraud prevention and customer due diligence protocols.
e) In the event a User Account remains inactive for a continuous period of 24 months or more, the Company reserves the right to initiate deactivation or deletion of the User Account. Upon such deactivation, any unused promo codes, store credits, or saved preferences may be rendered void.
f) Users may voluntarily request closure of their User Account at any time by submitting a written request to the customer support team. However, certain transaction records, invoices, and associated Personal Data may be retained by the Company in accordance with applicable laws, the Privacy Policy, and its data retention obligations.
5. WEBSITE USE RESTRICTIONS (ACCEPTABLE USE POLICY)
a) Definition & Scope: By accessing or using the Website, the User agrees to comply with all the applicable laws and regulations; and agrees to use the Website/ Platform only for lawful permitted purposes. The following restrictions constitute the Acceptable Use Policy applicable to all Users of the Website.
b) Prohibited Activities: Users shall not, directly or indirectly:
(i) Access or use the Website in any manner that violates applicable Indian laws;
(ii) Upload, post, transmit, or otherwise make available any content that is obscene, pornographic, defamatory, abusive, harassing, threatening, hateful, inflammatory, discriminatory, or otherwise illegal or objectionable;
(iii) Infringe upon or misappropriate any Company/ third-party intellectual property rights, including copyright, trademark, or design rights;
(iv) Attempt to gain unauthorized access to the Website, servers, networks, data, or systems connected thereto;
(v) Engage in data scraping, screen scraping, crawling, spidering, or use of any automated system to extract data from the Website without prior written consent of the Company;
(vi) Interfere with or disrupt the operation, functionality, or security of the Website, including by uploading or distributing any virus, malware, spyware, trojan, or any other harmful or malicious code;
(vii) Create multiple accounts for fraudulent purposes, including to abuse discount offers, promotions, or refer-and-earn campaigns;
(viii) Use any device, software, or routine to bypass Website security features or interfere with its proper functioning;
(ix) Misrepresent identity or impersonate any individual or entity, including employees or representatives of the Company;
(x) Post fake reviews, falsify transaction data, or manipulate any feedback, rating, or testimonial mechanisms on the Website;
(xi) Host, display, upload, modify, publish, transmit, update, or share any information that violates the applicable Indian laws.
c) Company Rights on Violation: The Company reserves the right, at its sole discretion and without prior notice, to:
(i) Restrict, suspend, or terminate access to the Website or the Users Account;
(ii) Remove any unlawful or prohibited content uploaded by the User;
(iii) Initiate civil or criminal proceedings against the User under applicable laws;
(iv) Report the violation to appropriate government or enforcement authorities;
(v) Retain and disclose any information deemed necessary to comply with legal obligations or protect the Company’s rights, property (including intellectual property), and safety.
d) User Acknowledgement: By continuing to use the Website, the User expressly acknowledges that he/she has read, understood, and agreed to abide by this Acceptable Use Policy. Any violations of this clause may result in legal action, including indemnity claims, deactivation of the User Account, or permanent ban from the platform.
6. PRODUCT INFORMATION & LISTINGS
a) The Company makes every reasonable effort to ensure that all products offered for sale on the Website are accurately described, clearly categorized, and accompanied by comprehensive details, including product name, specifications, available sizes, color options, material composition, price, promotional offers (if any), and relevant disclaimers.
b) While the Company endeavors to provide accurate, up-to-date, and error-free information, the User acknowledges and agrees that minor variations may occur in the appearance of products due to lighting, digital display settings, photographic editing, or manufacturing tolerances. Such variations shall not constitute a defect or grounds for claim unless the product significantly deviates from the core description or functionality as per the Company’s judgement.
c) All product images shown on the Website are for illustrative purposes only. Actual products may vary slightly in color, pattern, texture, or finish.
d) Product availability is subject to stock levels, and the Company reserves the right to withdraw or modify any product listing at its sole discretion without prior notice. In the event that a product is listed at an incorrect price or with incorrect information due to typographical or technical error, the Company reserves the right to refuse or cancel any order placed for such product, even after the order has been confirmed and payment has been received. In such cases, a refund shall be initiated.
e) The Company does not guarantee that product descriptions or other content on the Website are accurate, complete, reliable, current, or error-free. The User is encouraged to contact Customer Support for any clarification prior to placing an order.
f) No information provided on the Website shall be deemed to constitute a warranty or guarantee unless expressly stated as such under the applicable product listing or governed by a published policy.
7. PRICING, PAYMENT TERMS & ORDER CONFIRMATION
a) Product Pricing: All prices displayed on the Website are listed in Indian Rupees (INR) and are inclusive of applicable Goods and Services Tax (GST), unless expressly stated otherwise. The Company reserves the right to modify product pricing, discount structures, or promotional offers at its sole discretion and without prior notice. Any such change shall not affect confirmed orders already accepted and paid for by the User.
b) In case of pricing discrepancies due to typographical errors, technical issues, or system malfunctions, the Company reserves the right to cancel such orders and issue a full refund to the original payment method.
c) Payment Methods: The Company accepts the following modes of payment through secure, third-party payment gateways:
(i) Credit Cards (Visa, MasterCard, RuPay, American Express)
(ii) Debit Cards
(iii) Unified Payment Interface Apps & Mobile Wallets (PhonePe, Google Pay, Paytm)
(iv) Net Banking (selected Indian banks)
(v) Integrated payment platforms such as Razorpay, Cashfree, etc.
d) All payment transactions are encrypted using SSL (Secure Socket Layer) protocols and tokenized through PCI-DSS-compliant infrastructure. The Company does not store any payment credentials, except masked card or tokenized identifiers as permitted under the applicable laws and the Company’s Privacy Policy.
e) Shipping Charges: All orders placed on the Website are subject to shipping charges as determined by the delivery location, product weight, and applicable shipping category. The applicable shipping charge, if any, will be clearly displayed at checkout prior to final payment.
f) Domestic and international shipping charges, including eligibility thresholds for free shipping and the Company’s policies on non-refundable shipping fees, are governed by the Company’s Shipping Policy.
g) Users are advised to refer to the Shipping Policy for further details regarding various aspects of shipping by the Company.
h) The Company reserves the right to revise shipping charges at its sole discretion. However, such revisions shall not apply to orders already confirmed and paid for by the User.
8. ORDER CONFIRMATION & FULFILLMENT
a) Order Acknowledgement: Upon successful completion of the checkout and payment process, the User shall receive an automated order acknowledgement email/message confirming that the Company has received the order. This acknowledgement does not constitute final acceptance of the order. It serves as an initial confirmation of order receipt, subject to processing and internal verification.
b) Order Processing & Verification: All orders are subject to standard verification procedures, including but not limited to:
(i) Stock availability check
(ii) Payment authorisation and confirmation
(iii) Shipping address validation
(iv) Fraud detection protocols
c) The Company reserves the right to cancel or modify any order in case of non-compliance, inventory errors, or payment issues, as detailed in the Order Cancellation Clause below.
d) Order Acceptance & Fulfilment: An order shall be deemed accepted only upon:
(i) Completion of internal verification,
(ii) Packaging and assignment of the order to a logistics partner, and
(iii) Issuance of a shipping confirmation email/message along with a tracking ID.
e) The estimated dispatch time ranges from 1 to 3 business days after successful order verification. Delivery timelines thereafter shall be governed by Clause 11 below (Shipping, Delivery Timelines & Risk Disclaimer).
f) Non-Binding Product Availability: All products listed on the Website are offered subject to availability. In rare cases where multiple simultaneous orders lead to stock depletion before processing, the Company may cancel the order and notify the User. A full refund will be initiated.
9. ORDER CANCELLATION RIGHTS
a) Cancellation by Customer:
(i) Customers may cancel their order prior to the order being marked as “under process” by the Company’s Fulfilment Team. Once an order enters the processing stage, it becomes non-cancellable due to irreversible packaging, inventory commitment, and logistics initiation workflows.
(ii) To request a cancellation, the Customer must contact the Company’s support team immediately at ordersupport@giveintothecravings.com , citing the order number and reason for cancellation. Cancellation requests made post-processing, or after shipment has been initiated, shall not be entertained under any circumstances.
(iii) Pre-orders are non-cancellable except in scenarios explicitly outlined in the Shipping Policy or if the Company is unable to fulfill the order within the communicated timeframe. For more details on pre-order cancellation and refund scenarios, please refer to the Shipping Policy and Refund & Exchange Policy of the Company.
b) Cancellation by the Company: The Company reserves the right, at its sole discretion, to cancel any order (in whole or in part) under the following circumstances:
(i) The ordered item is out of stock, discontinued, or no longer available;
(ii) Payment authorization fails or remains unconfirmed by the payment gateway;
(iii) The order is flagged for suspicious activity, potential fraud, or breach of Platform policies;
(iv) Delivery is not serviceable at the provided address;
(v) There is an error in pricing or product listing due to technical or typographical issues;
(vi) The User has a history of repeated cancellations, returns, or policy violations.
In all such cases, the Company shall notify the User by email and initiate a full refund to the original method of payment within 7 to 10 business days.
The Company shall not be held liable for any losses or inconvenience caused due to cancellation arising from circumstances beyond its reasonable control, including inventory constraints, technical failures, or regulatory restrictions.
10. RETURN, EXCHANGE & REFUND
a) The Company offers a return or exchange facility on select products, subject to the eligibility conditions, timelines, and process set forth in its Refund & Exchange Policy, which is incorporated herein by reference and available at: Refund & Exchange Policy. Customers are strongly advised to read the Refund & Exchange Policy before initiating any return or exchange request.
11. SHIPPING, DELIVERY TIMELINES & RISK DISCLAIMER
a) For details on Shipping & Delivery Timelines, please read the Shipping Policy of the Company (which is incorporated here by reference) by visiting the policy at: Shipping Policy .
12. GRIEVANCE REDRESSAL MECHANISM
a) The Company has appointed a Grievance Officer to address user complaints relating to orders, refunds, returns, platform usage, or personal data.
b) Users may raise complaints or concerns in writing to:
Email: ordersupport@giveintothecravings.com
Address: Seraphic Lifestyle Private Limited, No. 118, Sector-74, block 2/R2, M3M cornerwalk, Gurugram, Haryana, 122004
Contact Number: +91 92115 71676
Grievances will be acknowledged within 48 hours and resolved within 15 working days.
c) For domain-specific issues, Users are encouraged to refer to the relevant policies below:
(i) Refund & Exchange Policy – for issues related to returns and promo code issuance, etc.
(ii) Shipping Policy – for issues related to delays, RTOs, or delivery, etc.
(iii) Privacy Policy – for issues concerning personal data, consent, or breach notification, etc.
13. PRIVACY & DATA PROTECTION
a) The Company is committed to protecting the privacy and personal data of its Users.
b) All personal data collected during browsing, order placement, account registration, payment, or communication is processed in accordance with the Company’s Privacy Policy, which is deemed to be incorporated into these Terms by reference. For full Policy, View it here: Privacy Policy.
14. INTELLECTUAL PROPERTY OWNERSHIP
a) All intellectual property rights in and to the Website—including but not limited to trademarks, service marks, logos, product images, graphics, user interface, layout, content, audio-visual elements, and software code—are the exclusive and worldwide property of the Company (Seraphic Lifestyle Private Limited) or its authorized licensors.
b) Users are strictly prohibited from copying, reproducing, modifying, distributing, republishing, displaying, or commercially exploiting any such content without the prior written consent of the Company. Any unauthorized use of intellectual property shall constitute a material breach of these Terms and may attract civil and/or criminal liability.
c) All rights not expressly granted herein are reserved by the Company.
15. USER CONTENT & REVIEWS
a) Users may voluntarily submit product reviews, ratings, testimonials, comments, or other user-generated content (“UGC”) through the Website or affiliated channels. By doing so, the User:
(i) Grants the Company a non-exclusive, royalty-free, worldwide, perpetual license to use, display, reproduce, publish, or modify such content for marketing, product improvement, or promotional purposes;
(ii) Confirms that the content is original, lawful, and does not infringe the rights of any third party;
(iii) Agrees that the Company may remove or moderate such content if it is found to be abusive, misleading, fake, spam, defamatory, or in violation of these Terms or the Acceptable Use Policy.
b) The Company is not responsible for the views or opinions expressed in User reviews and does not endorse or validate their accuracy.
16. INDEMNITY
a) The User agrees to indemnify, defend, and hold harmless Seraphic Lifestyle Private Limited (“Company”/ “Cravings”), its affiliates, directors, officers, employees, agents, licensors, and service providers from and against any and all claims, losses, liabilities, damages, penalties, expenses, or costs (including reasonable attorney’s fees) arising out of or relating to:
(i) The User’s breach of these Terms or any other Company policy (including the Privacy Policy, Acceptable Use Policy, Refund & Exchange Policy, or Shipping Policy);
(ii) Any content submitted or shared by the User, including reviews or comments, that violates third-party rights or applicable laws;
(iii) Violation of intellectual property rights, privacy rights, or any legal rights of third parties by the User;
(iv) Any fraud, misrepresentation, negligence, or unlawful conduct by the User during use of the Website or any transaction;
(v) Disputes or non-compliance relating to multiple or unauthorized account creation or order tampering.
b) This indemnification obligation shall survive the termination or expiry of these Terms and the User’s use of the Website.
8. LIMITATION OF LIABILITY
The Company shall not be liable for any indirect, incidental, punitive, consequential, or special damages, including loss of data, loss of profits, or business interruption, arising out of or in connection with the use of the Website, reliance on content, delays in delivery, product dissatisfaction, or inability to access services. The Company’s total aggregate liability for any direct damages arising under these Terms, whether in contract, tort, or otherwise, shall not exceed the amount actually paid by the User for the relevant order.
9. MISCELLANOUS
a) Governing Law & Jurisdiction
These Terms shall be governed by and construed in accordance with the laws of India, without regard to its conflict of law principles. Subject to Clause 12 (Grievance Redressal Mechanism), any disputes arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts situated in [New Delhi], India.
b) Force Majeure
The Company shall not be held liable for any failure or delay in the performance of its obligations under these Terms if such failure or delay arises due to circumstances beyond its reasonable control, including but not limited to natural disasters, pandemic, war, government restrictions, strikes, cyber-attacks, or logistical disruption.
c) Modification of Terms
The Company reserves the right to update, modify, or revise these Terms and any related policy at its sole discretion at any time. Users will be notified of material changes through appropriate means, including website banners, account dashboard alerts, or registered email. Continued use of the Website after such changes shall constitute acceptance of the revised Terms.
d) Severability
If any provision of these Terms is determined to be unlawful, void, or for any reason unenforceable under applicable law, such provision shall be deemed severable and shall not affect the validity and enforceability of the remaining provisions.
e) Entire Agreement
These Terms, together with the Privacy Policy, Refund & Exchange Policy, Shipping Policy, and any additional policies or disclaimers published by the Company, constitute the entire agreement between the User and the Company with respect to the Website and supersede any prior communications, understandings, or agreements (whether oral or written).
f) Contact Information
For any queries or support, please contact:
Seraphic Lifestyle Private Limited
Email: ordersupport@giveintothecravings.com
Registered Office: No. 118, Sector-74, block 2/R2, M3M cornerwalk, Gurugram, Haryana, 122004
Contact Number: +91 9211571676
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BY USING THE WEBSITE, PLACING AN ORDER, OR ENGAGING IN ANY TRANSACTION, THE USER ACKNOWLEDGES THAT HE/SHE HAS READ, UNDERSTOOD, AND AGREED TO BE LEGALLY BOUND BY THESE TERMS AND CONDITIONS. THESE TERMS REPRESENT A LEGALLY BINDING CONTRACT BETWEEN THE USER AND SERAPHIC LIFESTYLE PRIVATE LIMITED.